SERVICES

The strategy behind standout stays

Marketing strategy designed to boost bookings and build memorable stays

Want to get your unique property noticed? We offer tailored services designed to help you get found by your ideal guests and stay seen in a crowded market.

Our marketing solutions combine creativity, strategy, and performance. Every stay deserves a story, and we help you tell it.

We can have a quick chat and create something that matches your needs, or scroll below to see our marketing packages.

Shiny New Stay

DETAILS

The ‘where do I start?’ package. Ideal for hosts launching a new stay and wanting to do it properly from day one.

This service is designed to get your property noticed by your ideal guests, set you apart from the flux, and build a strong marketing foundation. We focus on creating and optimising your digital presence so you’re not just listed, you’re truly seen.

You’ll walk away with a cohesive brand presence, a strategic website, and a listing that attracts the right bookings.

DELIVERABLES

  • Dedicated strategy session

  • Full Airbnb listing creation and optimisation (title, description, keywords, photo sequencing guidance). Other STR platforms as required.

  • Instagram and Facebook setup or optimisation

  • Google Business Profile setup and optimisation

  • SEO-focused website build or significant redevelopment (subscription, hosting and domain fees not included)

  • 4 weeks of social media strategy (sample calendar + content prompts)

  • 2 weeks of social media posting (Stay Ahead package)

  • Photo brief and optimisation guidance

  • Welcome Book template access + design guidance

  • Influencer collaboration outline

  • Final strategy document with next-step recommendations listing optimisation

INVESTMENT

AU $3,900

Delivered over 6–8 weeks

    • Dedicated strategy session

    • Airbnb listing optimisation (title, description, keywords, photo guidance)

    • SEO review for website and/or online listings

    • Quick-win action list

    • Access to Stay Seen resource templates

  • AU $495

    1–2 week focused engagement

Get Found

Perfect for hosts who want their listing working harder.

Get Booked

For hosts ready to strengthen visibility and drive more consistent bookings without a full rebuild.

    • Dedicated strategy session

    • Airbnb listing optimisation

    • Basic website SEO and UX refresh or setup guidance

    • Instagram and Facebook optimisation

    • 4-week content calendar

    • Google Business Profile setup or optimisation

    • Access to Stay Seen resource templates

    • Summary recommendations document

  • AU $1,250
    3–4 week engagement

Get Fully Booked

For established stays with a website that need strategic optimisation across multiple marketing channels.

    • Dedicated strategy session

    • SEO-focused website optimisation and key edits

    • 2 x additional SEO-focused website pages

    • Full online listing optimisation

    • Instagram and Facebook optimisation

    • 6-week social media content plan

    • 2-week social media posting (Stay Ahead package)

    • Google Business Profile optimisation

    • Access to Stay Seen resource templates

    • Guests’ Welcome Booklet design

    • Performance recommendations summary

    • Influencer strategy advice

  • AU $2,500
    4–6 week structured engagement

Stay Ahead

DETAILS

Ongoing marketing management for stays ready to grow consistently.

Strategic oversight and social media management designed to build presence, maintain momentum and support ongoing performance.

DELIVERABLES

  • 1 strategic feed post per week

  • 3–5 Instagram stories per week

  • Monthly performance summary

  • Monthly strategy call

  • Ongoing marketing support and advice

INVESTMENT

AU $195 per week

Minimum 2-month commitment

Custom Marketing

DELIVERABLES

  • Scope defined collaboratively

  • Strategy sessions as required

  • Website creation or redevelopment

  • Brand positioning and messaging

  • SEO strategy

  • Social media strategy and management

  • Influencer or PR opportunities

  • Campaign development

  • Marketing analysis and reporting

DETAILS

Tailored support for multiple properties, boutique groups or projects that don’t fit neatly into a package.

Some stays need something more bespoke. Whether you manage multiple properties, are launching a development, or require ongoing strategic marketing beyond the standard scope, we can build a tailored solution aligned to your goals and capacity.

INVESTMENT

Custom proposal provided following initial strategy call

Services

  • Website creation

  • Website SEO optimisation

  • Copywriting

  • Google Business Profile / Google Maps optimisation

  • Google and Meta Ads

  • Airbnb, Booking.com, VRBO, OTA listing optimisation

  • Direct bookings strategy

  • Content ideas and creation

  • Social Media storytelling, management, and optimisation

    • Instagram

    • Facebook

    • TikTok

    • LinkedIn

    • YouTube

  • Marketing Analysis and Reporting

  • Marketing Strategy

  • Branding Strategy

  • Grassroots in-house marketing opportunities

  • Public relations, influencer, and UGC opportunities

  • Marketing advice, a listening ear, ideas aplenty, the marketing guru you didn’t know you needed

Time to really be seen?

Interested in working together? Fill out some info, and we will be in touch shortly. We can’t wait to hear from you!